Mar 23, 2016 Business and Marketing
You probably have an idea that you haven’t made and shared yet. I don’t know exactly what it is, but if you think about it, you probably have a bunch of reasons why it’s not time to share it with the world yet. Maybe it’s an idea for a course you want to make, or a...
Oct 22, 2015 Business and Marketing
There’s a very old story. A shepherd boy is bored tending his sheep, and so to amuse himself, he shouts ‘Wolf, Wolf!” And the villagers come running to save him, and discover it was a ruse. And he laughs. And then he does it again, and they still fall for it,...
Sep 17, 2015 Business and Marketing
Ever since I decided to build a coaching business last year, I’ve had to learn to sell. I’d avoided it before. I got good at marketing, so I could let my writing do the selling for me. But as a coach, I had to learn to be with another human being, and sell my...
Aug 21, 2015 Business and Marketing
You have the ability to change time. You can change it, because you can think about it, and change the frame. No other creature we know about can do this. Our ability to think in time is one of the super-powers we are given as human beings. A lizard is perpetually...
Jul 30, 2015 Business and Marketing
Business isn’t about you and your weird tastes. It’s about your customers. And if you want to be successful, you can’t talk about the far-out stuff that you happen to like. That just won’t fly. No, you must talk about handsome return on investment, the tangible...
Jul 16, 2015 Business and Marketing
You’re a brilliant practitioner. You have a gift. You have so much to give. But you’re compromised. You’re over-giving and under-funded. When you don’t create money in alignment with your practice, when you don’t fuel your business effectively, you...
Recent Comments