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The Merchant’s Dilemma

The Merchant’s Dilemma

Apr 23, 2026 Archetypes Shares

This is part two of a three-part series leading up to the publishing of my first book—Artist, Merchant, Seeker. The book that will be released this Spring is about three archetypes, and how they form the basis of your work, no matter the profession or specialism you...
The Merchant’s Code: Ethics of Goodness

The Merchant’s Code: Ethics of Goodness

Jul 9, 2025 Business and Marketing Shares

My upbringing gave me a very strong narrative about business: it’s corrupt and corrupts good people. It took me many years to unwind this story and reintegrate the archetype of the Merchant back into my worldview and life. It’s been a great lifeline for me, when I’m...