Jan 19, 2017 Business and Marketing
What’s the point? I don’t mean, in the self-deprecating fashion that we can be prone to. The one where the internal voice whines “oh, what is the point?” I mean, what’s the point – the sharpened statement that conveys the essence of what you do? Do you know? Do...
Sep 17, 2015 Business and Marketing
Ever since I decided to build a coaching business last year, I’ve had to learn to sell. I’d avoided it before. I got good at marketing, so I could let my writing do the selling for me. But as a coach, I had to learn to be with another human being, and sell my...
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