Mar 23, 2016 Business and Marketing
You probably have an idea that you haven’t made and shared yet. I don’t know exactly what it is, but if you think about it, you probably have a bunch of reasons why it’s not time to share it with the world yet. Maybe it’s an idea for a course you want to make, or a...
Oct 22, 2015 Business and Marketing
There’s a very old story. A shepherd boy is bored tending his sheep, and so to amuse himself, he shouts ‘Wolf, Wolf!” And the villagers come running to save him, and discover it was a ruse. And he laughs. And then he does it again, and they still fall for it,...
Jul 30, 2015 Business and Marketing
Business isn’t about you and your weird tastes. It’s about your customers. And if you want to be successful, you can’t talk about the far-out stuff that you happen to like. That just won’t fly. No, you must talk about handsome return on investment, the tangible...
Jul 4, 2015 Art and Creativity
You’re here for a reason. It’s not a mistake. You have to work to do. You have things to create, wisdom to convey, gifts to offer. Your work is just that. It is your Work. It is unique. And if you don’t create it, the world will never have it. Your work is something...
Jun 26, 2015 Business and Marketing
There is a disease at work in our marketing. It’s afflicting everything we do. It is chronic short-termism. The desperation to succeed at my new launch, so that my ego doesn’t get kicked in the teeth, and my bank balance doesn’t dip into the stress zone. The eagerness...
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